Comments on: Random thoughts on the MarketingSherpa Email Summit http://www.notjustanothermarketingblog.com/34/random-thoughts-on-the-marketingsherpa-email-summit/ Email marking and ROI. Thu, 15 Jul 2010 21:03:31 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Chris Healey http://www.notjustanothermarketingblog.com/34/random-thoughts-on-the-marketingsherpa-email-summit/comment-page-1/#comment-10 Chris Healey Mon, 25 May 2009 14:47:56 +0000 http://www.notjustanothermarketingblog.com/?p=34#comment-10 Thank you for these notes from the summit, Craig. The anonymous and the non-anonymous company seem to have very different results? The take-away I get from this is at least twitter was in the top half of both studies and that social platforms is not an option anymore for email campaigns, but a requirement. Too bad about the awards going to names instead of results. That seems to be a common problem in all industry type award ceremonies. Thank you for these notes from the summit, Craig. The anonymous and the non-anonymous company seem to have very different results? The take-away I get from this is at least twitter was in the top half of both studies and that social platforms is not an option anymore for email campaigns, but a requirement.

Too bad about the awards going to names instead of results. That seems to be a common problem in all industry type award ceremonies.

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