Reflections Part 2 – IRCE 2009’s email workshop starring Neil KjeldsenOnline marketers are continuously bombarded with new tactics that they “should” use if they want to be state-of-the-art. Most of these wonderous new tactics sound great and some actually are highly effective. However, many mid-size e-tailers have small online marketing teams (in many cases only a few people) that do not have enough hours in the day to adopt and become proficient with the tactic du jour.
The Perricone MD Case Study
